Thursday, July 8, 2010

dishnepal with another hookshot, but hometv coming back with a punch

Looks like dish nepal does not have a setup of the hub yet, they plan to use Mercantile's current hub to transmit their channels. But according to the Ministry of Information, they will not be allowed to use the existing Mercantile's hub. Mercantile's hub is just a decoy, which the Ministry has said no.

Dish Nepal has put hoarding boards and TVC with Madan Krishna and Hari Bansha, the most trusted names in Nepal. Their brand value is enormous. There is no way hometv can beat that. There is a buzz in the market that they will bring Manisha in the commercial, but that is doubtful, because Manisha is in Finland with her hubby in a honeymoon trip and hometv has already used Bhuwan KC in their TVC. MaHa is the ultimate brand-name in Nepal which is secured by Dish Nepal, which is a huge huge plus.

However, hometv commercial shows that hometv is ready to launch any day, with or without Ktv is just a question mark. Isn't KTV free to air? will have to see how this battle goes.

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